Thursday, October 31, 2013

Krave....a ridiculous thing.


Krave.
Krave is a new cereal product from Kelloggs. It is ridiculous. It has a regular cereal outer layer with milk chocolate on the inside. I guess they created it to make it easier to sell cereal to children. The thing is though, cereal is already delicious and amazing, there's no need to make it more desirable. What do they think will happen here, do they think people will stop buying dessert products in order to buy this cereal? This is a sick thought. This will disrupt the whole natural order of food and desserts. Kelloggs is crazy and I think a little evil. Imagine giving this cereal to kids. They will think this is what cereal is. They will base their idea on food in general on this sick, twisted version of what was traditionally one of the most basic of food staples. It would be like replacing wheat with sugar...

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